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Category: Business Analysis


BI Categories, Business Analysis

What Predictive Analytics Are and How They Can Help Your Business

January 20, 2022

Via: CMSWire

Analytics is an important part of managing a business today. There are many types of analytics techniques, with predictive and prescriptive analytics being two key ones. But what is predictive analytics, and what is it used for? Predictive Analytics Today […]


BI Categories, Business Analysis

Data and Analytics: The Pandemic Lessons

January 6, 2022

Via: DATAVERSITY

Since the onset of the pandemic, when the world plunged into a state of suspended animation, “touchless business” has become more than a boardroom buzzword, a survival mechanism. Customer interactions have been digitized at a pace accelerated by three years, […]


BI Categories, Business Analysis

Business Intelligence and Analytics Trends in 2022

December 14, 2021

Via: DATAVERSITY

The industry giants – Microsoft, Google, IBM, Amazon, and Oracle – are still leading in the global analytics market shares. Microsoft, Amazon, and Oracle are additionally outperforming the market for all other vendors. However, it’s interesting to note that the […]


BI Categories, Business Analysis

6 business analyst resume tips

November 18, 2021

Via: CIO

Maybe you’re interested in a job as a business analyst (BA), using data analytics to bridge the gap between IT and business. Maybe you’ve already got a BA gig but are looking for greener pastures — or a higher salary. […]


BI Categories, Business Analysis

7 steps business analysts can take to earn more

November 2, 2021

Via: CIO

A business analyst (BA) has one of the most crucial jobs in the modern enterprise: leveraging data analytics to bridge the gap between IT and business. In doing so, they engage with business leaders and users to better understand how […]


BI Categories, Business Analysis

Use cohort analysis to drive smarter startup growth

September 2, 2021

Via: Tech Crunch

Cohort analysis is a way of evaluating your business that involves grouping customers into “cohorts” and observing how they behave over time. A commonly used approach is monthly cohort analysis, where customers are grouped by the month they signed up, […]


BI Categories, Business Analysis

ECBA certification: An entry-level credential for business analysts

August 31, 2021

Via: CIO

The Entry Certificate in Business Analysis (ECBA) is a credential for business analysts offered by the International Institute of Business Analysis (IIBA). IIBA is a nonprofit professional association founded in 2003 to promote the field of business analysis. According to […]


BI Categories, Business Analysis

5 essential traits of elite business analysts

August 13, 2021

Via: CIO

If you’re interested in data and how it relates to business processes, a career as a business analyst (BA) might be for you. Business analysis will enable you to spend your days burrowing into numbers and emerging with nuggets of […]


BI Categories, Business Analysis

10 Mistakes to Avoid When Rethinking Your Analytics Strategy

August 5, 2021

Via: CMSWire

Developing strategy keeps CMOs awake at night. Add in the complexity and uncertainty the COVID-19 pandemic produced, and you can’t help but wonder if CMOs will ever get a good night’s sleep. Some of the industry uncertainty comes from the […]


BI Categories, Business Analysis

The Future of Analytics: What is All the Hype About?

August 3, 2021

Via: DATAVERSITY

Expert’s ears immediately perk up upon attending a talk about how to get big insights from analytics. After all, analytics has become the new hot topic of the day. However, asked Nipa Basu, during her keynote presentation The Future of […]