Category: Business Analysis

March 9, 2023

The term predictive analytics refers to the use of data, statistical algorithms, and AI and machine learning to provide the best assessment of future outcomes, trends, behaviors and events based on historical customer data. Brands often use predictive analytics to […]

February 16, 2023

Predictive analytics and machine learning are extremely powerful tools used to predict future outcomes from large amounts of data. They help businesses gain insights, improve efficiency, and make informed decisions. With the big data space estimated to reach a value […]

February 10, 2023

Predictive analytics definition Predictive analytics is a category of data analytics aimed at making predictions about future outcomes based on historical data and analytics techniques such as statistical modeling and machine learning. The science of predictive analytics can generate future […]

January 9, 2023

Data by itself isn’t very useful. Data only becomes useful as it’s understood and as it infuses application experiences. This desire to put data to work has driven a boom in cloud-based analytics. Though a relatively small amount of IT […]

January 6, 2023

Today’s business landscape is more unpredictable than ever for IT leadership. Between the adoption of more sophisticated technologies and an ever-growing list of digital transformation initiatives, IT operations have become frustratingly complex. This is especially true when it comes to […]

November 17, 2022

When a business decides to tackle data democratization and bring data analytics to its business users, it can often fail to plan comprehensively for success. While selecting the right augmented analytics solution is crucial, the business team must also plan […]

September 26, 2022

Typical business intelligence implementations allow business users to easily consume data specific to their goals and daily tasks. The ability to analyze both past and present events unlocks information about the current state and is essential for remaining competitive in […]

August 23, 2022

Simone Grapini-Goodman describes her career in three distinct chapters. First she served as marketing executive for a Fortune 10 healthcare company, then on to academia where she worked for University of North Carolina Eshelman School of Pharmacy Institute for Innovation. […]

August 18, 2022

The field of decision science focuses on making data-informed decisions. Decision science helps to analyze the impact of a decision on the business. The best decisions are often made with a combination of data and precise business questions. The more […]

July 29, 2022

Monitoring IT trends is no trivial task. After all, the deluge is considerable. Every day, single-shingle IT cognoscenti blog, tweet, and podcast their thoughts about the future of IT. Every week, vendors — the supply side of the tech community […]

June 2, 2022

Artificial intelligence, machine learning (a subset of AI), and predictive analytics top the list of hot, planned technology investments for banks in 2022, due to their ability to aid strategic business decision-making, help build applications that can serve customers in […]

April 21, 2022

You might have heard that if you can’t measure you can’t manage. You might have believed it, too. And if you think you need metrics to manage you might be feeling guilty about not having enough of them. Guilt no […]

April 12, 2022

A couple of weeks ago, I had the opportunity to interview Sharon Kratochvil, global data & analytics executive for Capri Holdings Limited. Capri Holdings is a global fashion luxury group, consisting of iconic brands (Michael Kors, Jimmy Choo, Versace) that […]

April 5, 2022

Supply chain woes continue to plague organizations around the world and in virtually all sectors. For some, leveraging data and analytics tools is proving to be an effective way to address the challenges. Disruptions to global supply chains due to […]

January 20, 2022

Analytics is an important part of managing a business today. There are many types of analytics techniques, with predictive and prescriptive analytics being two key ones. But what is predictive analytics, and what is it used for? Predictive Analytics Today […]

January 6, 2022

Since the onset of the pandemic, when the world plunged into a state of suspended animation, “touchless business” has become more than a boardroom buzzword, a survival mechanism. Customer interactions have been digitized at a pace accelerated by three years, […]

December 14, 2021

The industry giants – Microsoft, Google, IBM, Amazon, and Oracle – are still leading in the global analytics market shares. Microsoft, Amazon, and Oracle are additionally outperforming the market for all other vendors. However, it’s interesting to note that the […]

November 18, 2021

Maybe you’re interested in a job as a business analyst (BA), using data analytics to bridge the gap between IT and business. Maybe you’ve already got a BA gig but are looking for greener pastures — or a higher salary. […]

November 2, 2021

A business analyst (BA) has one of the most crucial jobs in the modern enterprise: leveraging data analytics to bridge the gap between IT and business. In doing so, they engage with business leaders and users to better understand how […]

September 2, 2021

Cohort analysis is a way of evaluating your business that involves grouping customers into “cohorts” and observing how they behave over time. A commonly used approach is monthly cohort analysis, where customers are grouped by the month they signed up, […]