Category: Business Users

October 18, 2019

The goal of every brand is to deliver a compelling, personalized experience across all channels and touchpoints. Simple in concept, this is decidedly difficult to execute. To start, meeting this challenge requires a single, comprehensive view of the customer. Obtaining […]

October 16, 2019

Over the past few years, gig economy companies and the treatment of their labor force has become a hot button issue for public and private sector debate. At our recent annual Disrupt event in San Francisco, we dug into how […]

October 14, 2019

Delivering a superior customer experience (CX) requires close partnerships between IT leaders and their business peers. That’s been the ticket for Amtrak, where IT and marketing are co-creating digital services to inspire brand loyalty among the 30 million passengers it […]

October 11, 2019

The Department for Work and Pensions has created an internal portal based on MuleSoft’s Anypoint platform to manage and promote reuse of a growing number of common application programming interfaces (APIs) that can be shared across different areas of the […]

October 9, 2019

Windows 10 represents a major upgrade from Windows 7. For enterprises, it provides a substantial improvement in the ability to manage Windows devices. However, comprehensive endpoint management requires additional capabilities beyond what Windows 10 alone can provide. In particular, new […]

October 8, 2019

The average age of an S&P 500 company has now shrunk to less than 20 years, down from 60 years in the 1950s – and this is largely down to widespread technological disruption. From FinTech to ManufacturingTech and even BeautyTech, […]

October 4, 2019

A year ago, digital transformation was at the core of the 2018 Harvey Nash/KPMG CIO Survey, as well as the rapidly changing role of the CIO. This year, says Steve Bates, Principal and leader of KPMG’s CIO Center of Excellence, […]

October 3, 2019

Corporate decision makers, particularly chief marketing officers and their teams, increasingly rely on data to inform and drive decisions on strategy and to improve the customer experience (CX). But they’re finding it can be difficult when the data is inconsistent […]

September 26, 2019

Silicon Valley worships the growth-hacking mindset, yet large companies typically stop growing when they’ve hit an inflection point, and these drop offs are inevitable. Growth hacking helps with igniting that growth, rethinking situations, approaching problems with creativity, and liberating companies […]

September 25, 2019

If you’ve spent your career in IT, you’ve probably gotten really good at making sure nothing goes wrong. Outages are unacceptable, even if they’re only a few seconds long. Cybersecurity is a constant worry. Success is measured in reliability and […]