Category: Data Mining

February 8, 2023

A successful data strategy generally requires the use of certain key components. Most businesses have invested in some form of Data Management, but all too often different sections of a business aren’t terribly well coordinated. A data strategy can be […]

February 7, 2023

Marketers want 360-degree views of customers in order to provide them with the most enticing, personalized messaging. But to have such a comprehensive view of customers, marketers need comprehensive data from a variety of sources. However, collecting, merging and analyzing […]

February 7, 2023

Data issues are not new: data integration, data security, data management, and defining single sources of truth. However, what is new is combining these issues with multicloud deployments. Many of these problems can be avoided with a bit of upfront […]

February 6, 2023

Organizations seeking responsive and sustainable solutions to their growing data challenges increasingly lean on architectural approaches such as data mesh to deliver information quickly and efficiently. Data mesh and other virtual data approaches connect, unify information, and make it available […]

February 3, 2023

When it comes to data, the first question isn’t whether you can measure something, it’s whether you should. What you can or should measure impacts what you can do as a business, potentially affecting your business model. Along with respecting […]

February 2, 2023

Database management best practices promote the efficient use of data throughout the organization. These practices support the collection and storage of quality data, as well as provide easy access to the data by the appropriate people. With today’s data growing […]

February 1, 2023

In our digitally obsessed economy, it’s become all too prevalent for knowledge workers to assume that data problems are best solved with newer and better tech. In fact, the most powerful solutions for maximizing business value are right under the […]

January 27, 2023

Data Privacy Day is celebrated on January 28th each year in the United States, Canada, and 49 other countries in an international effort to raise awareness around data privacy. It is meant to commemorate the 1981 signing of Convention 108, […]

January 26, 2023

ThoughtWorks consultant Zhamak Dehghani created the concept of data mesh as a self-serve, domain-oriented design that later evolved into a data-as-a-product design. By integrating and analyzing data from disconnected systems all at once, the data mesh architecture benefits the organization […]

January 25, 2023

Over the past few years, enterprise data architectures have evolved significantly to accommodate the changing data requirements of modern businesses. The emergence of advanced data storage technologies, such as cloud computing, data hubs, and data lakes, makes us question the […]

January 20, 2023

Truly data-driven companies see significantly better business outcomes than those that aren’t. According to a recent IDC whitepaper, leaders saw on average two and a half times better results than other organizations in many business metrics. In particular, companies that […]

January 19, 2023

Against a backdrop of economic uncertainty, the way we approach marketing and customer experience (CX) is even more important to customer loyalty. We take these important lessons from the recent holiday season and apply them for the next one. Put […]

January 18, 2023

Businesses rely on knowing their data to survive and grow. Metadata management and master data management (MDM) provide essential processes for organizations to gain this knowledge and succeed. As a result, both need to be managed well. However, the differences […]

January 13, 2023

As we move into 2023, one thing at the forefront of many business owners’ minds is how to ensure data privacy in order to keep their company data and customers safe. Data privacy is becoming increasingly important to both companies […]

January 13, 2023

When we talk to prospective customers, their first questions are usually around the fundamentals of data quality, including what it is, how we measure it, what happens when it goes south, and how data quality issues can be prevented. Our […]

January 12, 2023

In the digital business world, organizations can’t take advantage of their data assets without a proper Data Strategy in place. The Data Strategy is the plan that enables an enterprise to meet its business goals through its data. Avoiding common […]

January 11, 2023

Like so many roles and operations that have emerged in the digital age, Data Governance is often misunderstood – confused with Data Management or seen as an extension of IT. How to communicate the role of Data Governance and ensure […]

January 5, 2023

What Is Data Lineage? Data lineage describes data origins, movements, characteristics, and quality. According to Stewart Bond, lineage typically describes where the big data begins and how it is changed to the final outcome. Technology projects have used this traditional […]

January 4, 2023

For digital marketing leaders struggling to execute marketing strategies amid data privacy regulations, synthetic data can help with secure and efficient data anonymization. Synthetic data is generated by applying a sampling technique to real-world data or by creating simulation scenarios […]

January 4, 2023

The rising popularity of cloud data architecture signals a central theme: Global businesses in the coming years will migrate their data center operations fully to the cloud, as it offers some inherent advantages over on-premise set-ups. Business survival in the […]