Customer experience (CX) continues to evolve at a rapid pace, driven by cutting-edge technology and the continual evolution of consumer expectations. As businesses struggle to meet the increasingly sophisticated demands of their customers, they are adopting innovative strategies that blend artificial intelligence (AI), personalization and seamless omnichannel interactions. With 2024 almost upon us, it’s time to look forward to the key customer experience trends that are influencing how businesses engage with their audience.
