With the increasing amount of data available, businesses need to have a clear, enterprise-wide plan on how to collect, analyze, and use data to make informed decisions. A well-laid-out plan or “Data Strategy” can help businesses identify gaps and take corrective actions to improve operations, enhance customer experience, and drive growth.
A strong Data Strategy can also help businesses identify potential risks and uncover data breaches by understanding the types of data they are collecting, where it is coming from, who has access to it, and how it is being stored.
