Organizations wishing to implement a Data Strategy—a set of decisions that form a pattern, charting a high-level course of action—face significant challenges in unifying their message across the data lifecycle. Only 30% of companies have a clear organizational Data Strategy, leaving their different departments to figure out how to manage company data assets.
Moreover, two out of three Data Management practices originate at a departmental level instead of from the top, leaving offices duplicating efforts and managing disparate data assets between divisions.
