Data is the building block of business. If a company loses its data or if its data is compromised, it could significantly damage the business in terms of financial performance, brand reputation or loss of customers. Whether an organization leverages data to fundamentally run its business, the data is a byproduct of conducting day-to-day operations, or the business sells the data assets as a unique product, data must be managed, protected, traced and updated. The importance of valuable data is even more amplified as an enterprise undergoes digital transformation.
