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Tag: business-IT


BI Categories, Business Analysis

What is a business analyst? A key role for business-IT efficiency

October 6, 2023

Via: CIO

Business analysts (BAs) are responsible for bridging the gap between IT and the business using data analytics to assess processes, determine requirements, and deliver data-driven recommendations and reports to executives and stakeholders. BAs engage with business leaders and users to […]


BI Users, Business Users

7 tips for better business-IT alignment

November 22, 2021

Via: CIO

Has your enterprise fallen out alignment? Telltale symptoms include pulling in the wrong direction, poor control, and perhaps worst of all, degrading productivity and results. When IT and business teams fail to align, all parties can expect a bumpy ride. […]


BI Users, Business Users

At Amtrak, business-IT co-creation engineers CX success

October 14, 2019

Via: CIO

Delivering a superior customer experience (CX) requires close partnerships between IT leaders and their business peers. That’s been the ticket for Amtrak, where IT and marketing are co-creating digital services to inspire brand loyalty among the 30 million passengers it […]