Lift AI, an anonymous buyer intent data solution, is teaming up with revenue acceleration platform Drift to help businesses boost website conversions that lead to increased sales and revenue. The partnership between the two organizations was announced Aug. 26.
Lift AI is a machine-learning model that identifies the buying intent of anonymous website visitors in real-time. Created by sales agency MarketLinc, Lift AI, will develop playbooks, chat engagement strategies and custom service offerings for Drift customers, in order to deliver engaging website experiences.
