In 2024, organizations must embrace a good Data Strategy, a reliable touchstone created by an organization for businesspeople in their data-related endeavors and support its evolution. Executives face mounting pressure to swiftly adapt to a dynamic marketplace and demonstrate tangible impacts of their data planning. Particularly, business stakeholders want to see value from their artificial intelligence (AI) initiatives.
Meanwhile, leaders face a fundamental disconnect on data maturity, where 94% think their corporation is either on par with the industry standard or the best in class. However, empirical evidence tells a different story.
