There are only two ways of playing a strategy game, be it chess, billiards, or poker. You can wait for your turn and devise the next move, or you can plan the next 10 moves for every step you take. Needless to say, good players never wait for their turn.
In the tech world, we have a slightly different game. It is called the data game. We’ve come up with several terms for it that you may have heard of, such as machine learning, advanced analytics, behavioral analytics, big data etc. In the end, they share the same goal, planning and predicting the next move.
