Why is digital transformation still a big deal? It has been on the radar for at least five years, and yet the majority of CEO’s are still saying that projects or transformation initiatives are underway to make their organizations more digital. Considering the shelf life of most business transformation ideas, shouldn’t we have moved on by now?
One reason is that too many organizations have focused on the challenges of implementing digital tools rather than the truly hard work of transforming how they think, act, and perform.
