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Tag: customer data


BI Categories, Data Mining

2020: The Beginning of the End of the Wild West of Data

January 23, 2020

Via: CMSWire

I rang in the New Year putting the finishing touches on my first article of the year, one that outlined the ins and outs of the California Consumer Protection Act. It was fitting that I finished the article just as […]


BI Categories, Business Analysis

How to overcome the bottlenecks between data lakes and analytics for customer engagement

May 24, 2018

Via: CIO

Competing in the business world today is all about knowing your customers. Consumers have come to expect personalized service and a satisfying experience, and anything less from the brands they interact with might cause them to take their business elsewhere. […]


BI Categories, Business Analysis, Data Mining

The strategic CIO’s guide to building customer intimacy

April 6, 2018

Via: CIO

The 24/7 digital feedback loops at the heart of modern digital business models require CIOs to face head on the inadequacies of yesterday’s technology delivery models. In my last “Shifting the focus from IT to your customer feedback loop,” I […]


BI Categories, Data Mining

9 ways to protect your customers data and keep them in the loop

June 23, 2017

Via: The Next Web

As many companies keep their customers’ personal information on file for invoicing and other business purposes, there is a growing need for effective data security measures to prevent this information from falling into the wrong hands. Rising cybercrime is expected […]