Gartner technology analysts predict that organizations leveraging augmented analytics solutions will grow at twice the rate of those that do not use these solutions. Those organizations that provide self-serve augmented analytics to their business users can achieve market goals and stay abreast of the competition with fact-based decision-making and a team that leverages analytics daily to make those decisions.
If your business is considering the citizen data scientist approach and wishes to democratize data and cascade the use of analytics across the organization, it is important to engage business users and show them how they can use analytics to make their job and role easier.
