Editorial

10 Must-Have Website Features for Business Success in 2025
Editorial 10 Must-Have Website Features for Business Success in 2025

As the global e-commerce market becomes more competitive than ever, with more enterprises moving their operations online, maintaining a solid brand presence becomes a high-pressure endeavor. Today, business websites must reach unprecedented performance standards, as customers demand fast-loading

Self-Service BI for Faster, Smarter Business Moves
Editorial Self-Service BI for Faster, Smarter Business Moves

Today, many companies have turned to data as an essential asset to help them make critical decisions quickly and stay relevant in their chosen field. However, traditional business intelligence (BI) tools can be complex for the average consumer and require specialized knowledge and training. Such

How Predictive Analytics Unlocks Success in Marketing
Editorial How Predictive Analytics Unlocks Success in Marketing

Predictive analytics uses historical data, statistical models, and machine learning to forecast future outcomes, enabling you to identify patterns, uncover risks, and surface opportunities. This approach is foundational to modern data science and closely tied to big data initiatives, and you’re

BI: The Secret Weapon Powering B2B Commerce
Editorial BI: The Secret Weapon Powering B2B Commerce

Business Intelligence has gained an even more important role in B2B digital commerce since last year's Commercetools report. With digital channels improving, organizations are increasingly using data-driven insights to improve their strategies. In fact, 83% of B2B leaders confirmed that their

Case-Studies: The Benefits of Business Intelligence
Editorial Case-Studies: The Benefits of Business Intelligence

Today's world is undoubtedly run by data, and that makes companies around the world turn to Business Intelligence to make better choices, modernize their operations, and get ahead of the competition. The large amount of data out there today means that it is more important than ever that companies

How Business Intelligence Affects Budgeting and Financial Forecasting
Editorial How Business Intelligence Affects Budgeting and Financial Forecasting

Business has the tendency to change at neck-breaking speeds due to the always-on pace of innovation and rapidly advancing technology. Keeping up with innovation is no longer tied to careful and lengthy assessments of future investments—it’s changing to match the pace of the digitally-driven

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