Tray Dorbain

Tray Dorbain

Business Strategy Consultant
Tray Dorbain is a Corporate Services leader who specializes in management and business strategy. Tray examines a wide range of topics, such as competitive analysis, market positioning, and strategic planning. His work is known for its insights that help businesses develop clear, actionable strategies that align with their goals and drive sustainable competitive advantage.
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Today, we’re thrilled to sit down with Chloe Maraina, a Business Intelligence expert with a deep passion for crafting compelling visual stories through big data analysis. With her sharp expertise in data science and a forward-thinking vision for data management and integration, Chloe brings a

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Cyberattacks happen every 39 seconds; that’s over 2,200 attacks daily . Couple this with the fact that most companies use Business Intelligence (BI) tools to make strategic decisions, and a pressing reality emerges: the smarter your data, the more attractive your business becomes to hackers. A

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In an age where digital transformation dictates the pace of business evolution, cloud communication platforms have emerged as the backbone of seamless connectivity, reshaping how enterprises interact internally and with their customers. These innovative cloud-based solutions, which include voice,

Google's New Tools Boost iOS App Campaign Performance
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In the ever-evolving world of mobile app advertising, navigating the iOS ecosystem has become a formidable challenge for marketers due to stringent privacy regulations and shifting user behaviors that demand innovative approaches. On August 14 of this year, Google announced a transformative set of

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Imagine a world where businesses can distill complex customer and employee feedback into actionable strategies within hours, not weeks, using a single platform that harnesses the power of artificial intelligence to transform raw data into meaningful insights. This is no longer a distant vision but

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Dashboards don’t deliver insights on their own – relationships do. Self‑serve BI promises that business users can explore data without waiting for IT. Yet those users aren’t seated beside a database admin; they’re piecing together analyses between calls, approving budgets while commuting, and

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In an era where data drives decisions across industries, the challenge of transforming raw numbers into meaningful narratives remains a significant hurdle for many professionals, with a staggering 66% admitting to anxiety when handling data due to complex tools. Canva, a platform renowned for

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In an era where data drives decision-making, enterprises are grappling with the monumental task of harnessing vast, diverse datasets to fuel advanced AI applications, a challenge that often delays innovation and impacts competitiveness. Imagine a world where fraud is detected in milliseconds,

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In a landscape where artificial intelligence is reshaping the very foundation of technology, Meta has made a bold statement with a staggering $10 billion, six-year agreement with Google Cloud, unveiled in August of this year. This monumental deal, paired with the establishment of Meta

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In an era where billions of devices demand seamless, high-speed connectivity, the telecommunications industry faces an unprecedented challenge to keep pace with exponential growth in data usage, pushing traditional wireless networks to their limits. From smartphones to autonomous vehicles, the

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