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The State Of Mobile And Why Mobile Web Testing Matters

March 2, 2021


Things have changed quite a bit over the last decade when we just started exploring what we could do on a tiny, shiny mobile screen. These days, with mobile traffic accounting for over 50% of web traffic, it’s fair to assume that the very first encounter of your prospect customers with your brand will happen on a mobile device.

Depending on the nature of your product, the share of your mobile traffic will vary significantly, but you will certainly have some mobile traffic — and being prepared for it can make or break the deal.

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