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Tag: synthetic data


BI Categories, BI Users, Data Mining, Executive

Why CMOs Should Care About Synthetic Data

January 4, 2023

Via: CMSWire

For digital marketing leaders struggling to execute marketing strategies amid data privacy regulations, synthetic data can help with secure and efficient data anonymization. Synthetic data is generated by applying a sampling technique to real-world data or by creating simulation scenarios […]


BI Users, Business Users

11 Enterprise AI Trends to Know

May 20, 2022

Via: DATAVERSITY

AI adoption continues to expand across the globe, with Gartner predicting that organizations over the next five years will “adopt cutting-edge techniques for smarter, reliable, responsible and environmentally sustainable artificial intelligence applications.” And as the industry matures and machine learning […]


BI Categories, Data Mining

The Application of Synthetic Data Is Inevitable

March 28, 2022

Via: DATAVERSITY

Synthetic data is at an inflection point of utilization. The emerging technology is just beginning its adoption cycle and value to the enterprise, but change is on the horizon. According to my company’s recent survey, industry leaders believe that, on […]


BI Categories, Data Mining

Why Synthetic Data Still Has a Data Quality Problem

February 4, 2022

Via: DATAVERSITY

According to Gartner, 85% of Data Science projects fail (and are predicted to do so through 2022). I suspect the failure rates are even higher, as more and more organizations today are trying to utilize the power of data to […]


BI Categories, Data Mining

Six Questions About Synthetic Data

March 24, 2021

Via: DATAVERSITY

What is synthetic data, and why are more and more companies turning to it as an alternative to the real thing? Here’s what you should know about the benefits and uses of synthetic data. What is the buzz about synthetic […]