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The evolution of the Google Cloud into a compelling option for enterprise IT buyers is an ongoing, multi-year process that has so far involved senior management changes, the rejigging of business units and several product rebrands.
On the back of all this chopping and changing, the Google Cloud Platform – and how it differs from what its major competitors have to offer – has become far more tangible and defined. And the firm is reaping the rewards in market share and revenue growth
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