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Bit by Bit, AR and VR Have Entered Reality

April 17, 2019

Via: CIO

From immersive entertainment to interactive retail experiences like virtual makeup to complex factory repairs with smart glasses, augmented reality (AR) and virtual reality (VR) are making a big impact.

Consumer and business interest in AR and VR has been booming for several years now. VR and AR continue to delight in the realm of entertainment. In addition, both technologies have a solid foothold in other areas. Macy’s and IKEA both let customers visualize couches, chairs and tables in their homes. Harley-Davidson enthusiasts can “build” a custom virtual bike they can walk around in at the dealership.

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