It’s a familiar failing of many IT projects. As teams move from one project to the next, “it’s almost like every program starts with a fresh mindset, instead of trying to iterate on what we’ve already launched,” says Sreelakshmi Kolli, vice president of IT at Align Technologies. “They lose continuity of thought.” But Kolli is working to change that mindset at the global medical device company by adopting its first product-centric delivery method this year using agile methodologies and product teams made up of business, marketing and IT people who keep innovation constantly moving.
