Due to the emergence of new energy-intensive technologies, the rapid deterioration of the climate, and widespread corporate greenwashing, it is now more important than ever for CIOs to focus on sustainability. They can examine and monitor the environmental impact of technology as well as develop projects that will promote sustainability across the organisation by appropriately leveraging their power.
It goes without saying that greenwashing undermines people who are truly trying to develop sustainability in their endeavours. Unintentional greenwashing could be just as detrimental as intentional greenwashing.
