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What is behavioral analytics and when is it important?

June 13, 2022

Via: InfoWorld

You’re shopping for a car. You visit a manufacturer’s website to learn about model trims, review deals listed on the local dealer’s website, and then visit the dealership. What information can the sales rep review to learn about your purchasing needs and determine the best options to offer you?

The security operations center receives an alert about an employee’s activities on the network. Is the employee learning about different business areas and just working at unexpected hours from a remote location? Or is this malicious behavior and the SOC should take action?

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