Every modern business professional understands the importance of data. Data can separate the forest from the trees, providing business leaders with a new perspective. From valuable insights regarding customer satisfaction to understanding vital improvements that you can make operationally, data analytics can provide a huge return on investment.
However, many businesses shy away from Data Science and analytics because they feel that they don’t have enough data gathered or that the data they do have isn’t organized well enough to begin an analysis – an attitude that is misguided.