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According to a Pega Systems study, 35% of businesses have a C-level sponsor for CX and in 36% of companies, it’s led at the director level or below. Yet C-level sponsorship can be an essential factor in being able to obtain the resources necessary for a successful CX program.
With so much on the line for your customers, getting your leadership to buy in to CX strategies should be top of mind. To that end, we’ve put together these 4 tips to help get everyone on the same page.
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