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The 5 Most Underestimated Roles Critical to Cross-Channel Success

July 29, 2019

Via: CIO

When a race car driver wins, most focus on their ability or that of the car — maybe both. But in reality, races are won or lost in the pit, where there is a team working hard to ensure the success and safety of the driver. Fuel lead, safety spotter, meteorologist, technologist, crew chief, tire carriers, tire changers, and more. As with any team working toward a common goal, they require collaboration and communication. It’s often overlooked that the successes of teams are not achieved by individuals alone, but the flawless work of multiple individuals working in unison.

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