7 secrets to predictive analytics success

September 11, 2018

Via: CIO

Predicting the future has always been a dicey proposition. Fortunately, the arrival of predictive analytics technology, which allows users to project future outcomes based on historical data and analytics techniques, such as statistical modeling and machine learning, has made forecasting results and trends far more reliable than in past years.

Still, as with any emerging technology, predictive analytics can be difficult to use to its full potential.

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