Who would have thought: data transfer has become the data privacy compliance hot potato.
A declaration by the Austrian Data Protection Agency that Verlags AG and Google violated the European Union’s GDPR raises the stakes for a major conflict of data protection laws between the US and Europe. The cascading impact for regulators, analytic solution providers and tech vendors is clear.
This post will look at the further impact of data transfer enforcement for analytics practitioners, marketers and companies tasked to maintain a robust data privacy policy.
