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Like an invisible virus, “dirty data” plagues today’s business world. That is to say, inaccurate, incomplete, and inconsistent data is proliferating in today’s “big data”-centric world.
Working with dirty data costs companies millions of dollars annually. It decreases the efficiency and effectiveness of departments spanning the enterprise and curtails efforts to grow and scale. It hampers competitiveness, heightens security risks, and presents compliance problems.
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