The fourth principle of Digital Earth Experience design is to delete 90%. The illusion of cheap storage has encouraged by far the worst hoarding habits in human history. We are drowning in digital crap, and it’s going to get much, much worse. Most organizations haven’t even begun to think how to properly manage the data. In fact, they’re not even at a stage where they think it’s a problem.
In an age of the Big Bang of data, where more data has been produced in the last two years than in all of previous history, data management skills have gone backwards.
