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What gives you the right to be a retailer? Ask your customers!

July 16, 2018

Via: CIO

Companies of all types, sizes and flavors—from utilities to hotel chains—are more deeply exploring their roles in retail. While these companies are already customer-facing organizations, as retailers they are progressing into a more direct “channel” relationship with their valuable customers. As a significant part of that, they’re identifying what additional products and services their customers want or need them to offer.

Should your consumer-facing company be a retailer?

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